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Pārskatīt pārdošanas piltuvi katru nedēļu

sales.pipeline-review-weekly·versija 1.0.0·melnraksts

Pārskatīt pārdošanas piltuvi katru nedēļu

Katru nedēļu piltuve tiek saskaņota ar realitāti, novecojuši darījumi tiek virzīti vai izslēgti, un īpašnieka redzamā prognoze atbilst tam, ko rāda ieraksti.

ElīnaPārdošanas vadītājsvadaProfils ›
Kadpēc grafika · reizi nedēļā — weekly, before the owner's review slot (default Monday morning)
Kas rīkojasaģents rīkojas pēc apstiprinājuma
Laiks30 min agent prep, 30 min owner review
Valstsjebkura valsts
Pieraksties, lai izpildītuŠī procedūra atveras Brain Club iekšpusē. Pieraksties, lai to lasītu un izpildītu.

Kad izmantot

Every week, on a fixed slot, while the company has open deals. Not for deciding whether one specific deal is real — that is sales.qualify-lead. Not for chasing a sent offer that has gone quiet — that is sales.follow-up-offer. Not for the deep look at one large account — that is sales.quarterly-account-review. This playbook is the weekly heartbeat that keeps all of them honest.

Pirms sāc

  • Last week's snapshot exists. If this is the first run, take the current state as the baseline and say so in S1.
  • The period goal (monthly bookings or quarterly revenue) is set in the goals module.
  • The owner has 30 minutes blocked and will actually attend; a review without the owner produces no decisions.

Ko izpilde pieprasa1

  • Apstiprinājums · S5 · īpašnieksizpilde apstājas, līdz nosaukts cilvēks ieraksta lēmumu

Jebkurš solis var gaidīt līdz datumam un atveras pats; katrs noslēgts solis atstāj pierādījumu (piezīmi, saiti, skaitli).

Ceļš8 soļi

  1. Take the snapshotaģents

    Pull every open deal with stage, value, expected close date, owner and last activity date. Freeze it as this week's baseline row.

    Izdarīts, kad the snapshot row exists with a timestamp and deal count.

  2. Check hygieneaģents

    List every deal that has: no next action, no close date, a close date in the past, no activity in 14 days, or a value of zero.

    Izdarīts, kad the list is complete — including deals that should be closed as lost.

  3. Compute movementaģents

    Compare against last week: deals added, won, lost, slipped (close date moved), changed in value. Weight by stage using the company's standard stage probabilities.

    Izdarīts, kad the movement table shows each number next to last week's.

  4. Flag and proposeaģents

    For each deal from S2 and each slip from S3, write a one-line proposal: advance, push the date (to when), discount (by how much), or close as lost (why).

    Izdarīts, kad every flagged deal has exactly one proposal and the proposals are consistent with the period goal.

  5. Review and decideīpašnieksvajag apstiprinājumu · īpašnieks

    Apstiprinājums · S5 · īpašnieks — izpilde apstājas, līdz nosaukts cilvēks ieraksta lēmumu

    Walk the movement table and the flagged list. For each flagged deal the owner names one decision and a date. The owner states the forecast for the period in one sentence.

    Izdarīts, kad every flagged deal has a decision with a name and a date next to it, and no flagged deal is left "we'll see".

    ⛔ A review that ends with "keep an eye on it" on three or more deals has not happened — re-run S5 on those deals.

  6. Record decisionsaģents

    Update each deal's stage, close date and next action per the decisions. Add the follow-up tasks with due dates (bc tasks add). Close lost deals with a reason.

    Izdarīts, kad the live pipeline matches the decisions — no flagged deal keeps its old state.

  7. Update the forecast and goalsaģents

    Recalculate the weighted forecast for the period and record it where the money side reads it; it is an input to money.cash-forecast-13w. Check the period goal in the goals module against the forecast and note the gap (bc goals add only for a corrective target the owner asked for).

    Izdarīts, kad this week's forecast figure and the gap are written down with the snapshot.

  8. Reportaģents

    Send the owner the one-page summary: movement, decisions taken, forecast, gap to goal, deals with no next action (target zero).

    Izdarīts, kad the summary is sent and filed with the snapshot row.

Pārbaudes — kā zinām, ka izdevās

  • Read back three random decisions from S6 against the live records — stage, date and next action match.
  • Zero flagged deals remain unflagged: every deal has a next action and a date.
  • This week's snapshot total minus won/lost equals last week's total plus adds — the arithmetic closes.
  • The forecast figure in S7 matches what S8 reported — one number, not two.

Ja noiet greizi

PazīmeRīcība
Same deals flagged three weeks runningThe owner decides in S5 — advance with a dated action or close as lost; "watch" is not a state.
Forecast error stays high over 8 weeksStage probabilities do not match reality; propose a probability correction as a playbook change note.
Owner skips the slotAgent still runs S1–S4 and sends the proposals; decisions carry to next week, but two missed weeks in a row is raised to the owner directly.
A big deal disappears from the pipelineCheck whether it was closed by mistake in S6; restore from the snapshot, fix the record, note who closed it.
Movement numbers do not reconcileA deal was edited outside the review; find the change, re-take the snapshot, note the source.

Ko atstāj katrs solis

  1. S1the snapshot row exists with a timestamp and deal count.
  2. S2the list is complete — including deals that should be closed as lost.
  3. S3the movement table shows each number next to last week's.
  4. S4every flagged deal has exactly one proposal and the proposals are consistent with the period goal.
  5. S5every flagged deal has a decision with a name and a date next to it, and no flagged deal is left "we'll see".
  6. S6the live pipeline matches the decisions — no flagged deal keeps its old state.
  7. S7this week's forecast figure and the gap are written down with the snapshot.
  8. S8the summary is sent and filed with the snapshot row.

Ko saglabāt

Snapshot row with timestamp · movement table · the flagged list with proposals · the owner's decisions with dates (who decided, when) · the forecast figure and gap · the sent summary. Next week's run starts by reading last week's — that is what makes this a review and not a meeting.

Kā šī procedūra uzlabojas

After every 8 runs ask: how much owner time did the review take, and did S5 finish inside it? What share of deals left the review with a dated next action? Was forecast error shrinking or flat? Did any deal slip its close date twice without a decision? A new version changes the step that leaked — usually S4's proposals or S5's decision discipline — and says so in its change note.

Nosaukums un kopsavilkums ir latviski. Detalizētā izpildes kārtība pagaidām ir kanoniskajā angļu valodas versijā; juridiskos un finanšu soļus publicēsim latviski tikai pēc cilvēka pārbaudes.